Npower has reported that preliminary figures from the South African government have revealed that the staging of the World Cup brought an estimated boost to the economy of R93bn (£8bn).
These figures strongly support the business case for backing the bid to get the world’s biggest football tournament to England in 2018 according to npower, an official supporter of the England 2018 FIFA World Cup.
A poll conducted by the energy company revealed that more than 82% of bosses believe a World Cup in England would be great for business, 55% say it will deliver major financial benefit, and 63% say it would boost morale.
With the FIFA delegation set to visit each potential host city in August, npower is now calling on the business community to pledge their support for a World Cup in England in 2018. FIFA makes its decision on the host nation for 2018 in December 2010.
Kevin Peake, marketing director at npower, commented: “FA calculations suggest that the World Cup could bring as much as £3.2 billion to the economy, and the figures coming out of South Africa so far, although preliminary, show the economic boost a country can receive by staging this tournament.